Be bold. Marketing is no place for similarity.

Take chances. Don’t overthink it. Do something the other guys aren’t.

Marketing - Be Bold.

I have a client who is concerned about an image on the home page of his website. It’s too scary. Wrong! It elicits a response. No one else is saying it, but everyone else is thinking it. Ask a successful comedian what made his career and he’ll say the same thing. It’s what separates you from the pack.

We’re all bombarded by ads and messaging all day that the only ones that we notice are the ones that are…different. Be that.